Digital Governance
Control of your digital brand online through real-time monitoring
Quality, compliance, diligence, governance… Over time the name changes but only recently have the digital activities of companies been factored into the mix
The complexity of digital has bounced it off the risk management radar. But this is changing. Not only has digital governance come of age, it is now an essential part of a company’s strategy.
In a world of increasing digital transparency the inside of a company now shows on the outside. If a company’s digital presence has been allowed to grow out of control, it’s seen by all. Cressive puts companies back in control of their digital world.
Brand governance now relies on the quality of a company’s digital governance, and the companies who are realising the implications of this are taking the lead. Good governance also provides the foundation to push on with digital marketing…
What is Digital Governance?
Digital governance is not only a framework for establishing accountability, roles, and standards for an organisation’s digital presence but also a control mechanism to maintain control of and manage the delivery of standards, so they are compliant over all websites and social channels, and online branding is protected.
“Cressive’s dashboard brings together the right stakeholders within an organization to manage its domain space responsibly.”
