Understanding Share of Voice: The Digital Brand’s North Star Metric
Part 1 of our 3-part series on mastering Share of Voice for digital brand success Ah, the joy. The moment when you pull up your monthly performance dashboard and see…
10 Essential Insights From Our Google AI Overviews Study
Introduction: Why AI Overviews Matter for Digital Marketers Google’s AI Overviews (AIO)—the generative summaries sometimes appearing at the top of search results—are creating new opportunities and challenges for SEO. They…
5 Top Issues Facing Digital Marketing and SEO in 2025
Cressive DX is at the forefront of digital marketing and 2025 brings a new wave of challenges that businesses must tackle. 2024 was a year dominated by the rise of consumer…
Beyond Basic Bot Detection: Humanizing Web Analytics through DX Spotlight
TL;DR Bot traffic now accounts for nearly 50% of all web traffic and is growing more sophisticated each year, making traditional analytics data unreliable for business decisions. While existing solutions…
“Getting SEO Measurement Right in 2024” – Breakfast Briefing Q2’24
On 15th of May 2024, selected and invited companies in Surrey and surrounding areas gathered for a Breakfast Briefing hosted by Cressive DX in The Surrey Technology Centre on the…
GA4 and UA – What’s the Difference?
In the digital analytics world, the transition from Universal Analytics (UA) to Google Analytics (GA4) marked one of the significant events of the year and it is pivotal for any…
Global Activity with a Local Impact
In our big, interconnected world, where businesses like ours often operate beyond borders, the essence of local engagement cannot be emphasised enough. Just as our clients derive value from focusing…
Software Engineer for MarTech (Django, Python, AWS), in Surrey
A rare opportunity for a Full Stack Developer to join our expert team in Guildford. We’re a MarTech/SEO specialist and provider of award-winning innovative applications…
SEO Specialist / Consultant, in Surrey
Cressive DX is hiring a Tech SEO Specialist/Digital Marketing Consultant, to join our growing agency/consultancy, to help global brands, with strong opportunities for progression…
Full Stack Developer in MarTech, Guildford
A rare opportunity for a Full Stack Developer to join our expert team in Guildford. We’re a MarTech/SEO specialist and provider of award-winning innovative applications…